.mckinsey
Description
The mckinsey extension supports professional branding and enterprise-grade domain monitoring, helping firms protect reputations, uncover competitive signals, and identify growth opportunities.
Key Statistics
mckinsey domains have 60,000-90,000 registrations per year, a market share of ~0.5%, and a renewal rate around 80-85%, making them increasingly used by enterprise brands for risk management and lead generation.
Monitoring Benefits
monitor mckinsey domains for brand protection, IP risk, and growth signals
Use Cases by Industry
advertising
Monitor for domains containing your client’s brand + 'ads', 'campaign'
analytics
Track competitor names + 'dashboard', 'report', 'insight'
healthcare
Watch for domains using your brand in care-related contexts + 'clinic', 'care'
education
Monitor for domains with your university/educational brand + 'course', 'program'
saas
Track for domains matching your SaaS product + 'app', 'service', 'dashboard'