TLD
.sina
The Sina TLD: A regional digital identity for media, technology, and business in China.
Description
The .sina extension is popular in Chinese-speaking markets, widely used by media outlets, tech startups, and regional businesses to establish a local online presence.
Key Statistics
Sina domains register 12,000-20,000 names annually, with ~2-3% market share and ~65% renewal rate, totaling around 25,000 active domains.
Monitoring Benefits
monitor Sina domains for brand protection, regional opportunities, and partner leads
Use Cases by Industry
advertising
Track for domains containing your brand + 'ads', 'campaign', 'promo'
media entertainment
Monitor for domains related to your media properties + 'tv', 'shows', 'stream'
content creation
Watch for creators' sites + 'studio', 'content', 'video'
ecommerce
Monitor for brand domains + 'shop', 'store', 'buy'